Southeastern Athletics partners with Under Armour, BSN SPORTS

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Southeastern Lions baseball

HAMMOND, La. – Southeastern Louisiana University has entered into a five-year partnership with Under Armour through BSN SPORTS to be the official apparel provider of SLU Athletics, Southeastern Director of Athletics Jay Artigues announced on Thursday.

“We’re excited about our partnership with Under Armour and BSN SPORTS,” Artigues said. “We’re providing our student-athletes with quality apparel and we look forward to a great relationship that will help elevate our brand.”

Under Armour will serve as the exclusive outfitter for all 16 of Southeastern’s Division I programs. The agreement is part of BSN SPORTS Collegiate Select program, which aims to make BSN SPORTS a one-stop provider for all collegiate athletic, intramural, club and staff apparel to all DI, DII, DIII, NJCAA and NAIA schools.

“Our goal every day at BSN SPORTS is to support coaches with resources that put time back in their day, allowing them more hours to make a positive impact on student athletes,” Dan Dickman, Senior Vice President at BSN Sports said. “We are extremely excited to bring that mission to life through this partnership with Southeastern Louisiana University and the Lion Athletics Program to provide all staff, coaches, and athletes with an unmatched selection of Under Armour apparel and athletic gear. We are proud to support this growing program and look forward to providing unique solutions and a dedicated service team to continue elevating the performance and impact of the Southeastern Lions athletic brand and student-athlete experience.”

About Under Armour, Inc.
Under Armour, Inc., headquartered in Baltimore, Maryland, is a leading inventor, marketer and distributor of branded athletic performance apparel, footwear and accessories. Designed to empower human performance, Under Armour’s innovative products and experiences are engineered to make athletes better. For further information, please visit

Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS’ more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit

For ticket information, please contact the Southeastern Athletics Ticket Office at (985) 549-5466 or visit

For more information on Southeastern Athletics, follow @LionUpAthletics on Twitter, like /SLUathletics on Facebook and subscribe to the SLUathletics YouTube channel. Follow the Lion Athletics Association on Twitter at @LionAthAssoc or like /southeastern.laa on Facebook.

Southeastern Athletics instituted a clear bag policy for all ticketed events, effective with the start of the 2018 football season. For more information on the clear bag policy, visit

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