‘I Believe’: A Message from LSU AD Scott Woodward

Dear LSU Family,

Today is my first official day in service to our university, a place that transformed my life many years ago and so many others before and since. Serving as your Director of Athletics is truly humbling. This is home and my alma mater but I chose LSU because I believe.

I believe in who we are. We share a passion for LSU that cannot be measured. Like every one of you, I treasure the accomplishments, traditions and great moments of the past, and I anxiously await to see what we accomplish together in the years ahead.

I believe in LSU. There is no place in America that embodies a people, a culture and a place like LSU in the great state of Louisiana. There is no institution more important to this state and its people than LSU and we will do our part to elevate this university, while graduating our student-athletes and preparing them for their lives after college.

I believe we will win championships. We have some of the best student-athletes in the world right here in Louisiana. We will support them with the best coaches, staff, facilities and academic support in college athletics. And we will win SEC and NCAA championships while building a world-class experience for our student-athletes.

I believe that we can surpass our own high expectations if we do it together. Every single one of you is important to our mission. I know what this place means to you, because it means the same to me. It’s difficult to put it into words, but we all feel it when we are together, heading in the same direction with the same passion, joy and determination that makes the LSU family so special. Yes, there are current challenges we must meet and there will surely be new ones ahead but nothing we can’t overcome together.

Thank you for your warm welcome back to Baton Rouge. It’s good to be home.

Geaux Tigers!
Scott