Brooke Reed Named Director of Basketball Operations for Louisiana Tech Men’s Basketball

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RUSTON – Louisiana Tech men’s basketball head coach Talvin Hester put the finishing touches on his staff Friday with the hiring of Brooke Reed as the new director of basketball operations.

Reed comes to LA Tech from Texas Tech where she has spent the last nine seasons with the Red Raiders softball program after being named the director of operations in the fall of 2013.

“We are so excited to have Brooke join our program,” said Hester. “Her experience as a Division I athlete and director of operations will help our student-athletes and staff be champions at our craft.”

Reed served as the interim head coach for Texas Tech during the 2022 Phillips 66 Big 12 Championship. Prior to that, her role as director of operations included overseeing the day-to-day functions of the program.

“I would like to thank coach Hester for trusting me with this opportunity and I look forward to being a part of this great program and University,” said Reed. “I am excited to return to my home state and have already begun to enjoy our unique and delicious food!”

In addition to her role with the softball program, she was the point person for the business office as well as other departments within Texas Tech Athletics. She was also a member of the Texas Tech Athletics Diversity, Equity and Inclusion & Belonging committee.

Reed, a native of Lake Charles, Louisiana, joined the Texas Tech staff after spending the 2013 season as an assistant coach at Mississippi Valley State where she helped lead the Devilettes to the Southwestern Athletic Conference (SWAC) Tournament title and a trip to the NCAA Mobile Regional.

Reed, who coached infielders and hitters while at Mississippi Valley, joined the program after a year as the volunteer assistant coach at her alma mater, WKU.

She played two seasons for the Hilltoppers where she served as a co-captain and led the team in runs scored and hits during her 2009 junior season. WKU combined to go 62-44 during her two seasons.

Reed transferred to WKU after playing two years at Birmingham-Southern College where she led the Panthers in both stolen bases and runs scored as a freshman.

Reed is the daughter of Richard and Jeanne Reed, who reside in the Lake Charles area.

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Jude Young


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As a New Orleans-area native, Jude grew up a fan of all sports and teams in the area. It’s a passion for the games that brought him into the fields of sports broadcasting and journalism. Whether he’s informing, reporting or entertaining, Jude brings his own special flavor to the task at hand. This Jesuit High School and Loyola New Orleans…

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